Minerva Academy Football Club

Overview

The Minerva Project is a professional football academy and club website designed to represent Minerva Academy FC, showcase its achievements, and serve as a digital hub for players, parents, fans, and scouts. The goal is to build a visually powerful, information-rich, and easy-to-manage platform that reflects the academy’s excellence in football development and education.

The Challenge

Before the development of the new Minerva Academy website, the organization faced several key problems: Lack of a Centralized Digital Presence Information about the academy, school, and first team was scattered across different platforms and social media accounts. There was no unified official website that showcased all aspects of Minerva Academy under one brand identity. Limited Accessibility for Players and Parents Prospective players and parents found it difficult to access information about admissions, trials, and academy programs. Communication was often handled manually through calls or social media messages, making the process time-consuming. Outdated or Unstructured Content Presentation The previous website (if any) lacked a modern, interactive design. Content such as news, updates, and achievements was not easy to update without developer help. Poor Visibility and SEO Ranking Despite Minerva’s major achievements in Indian football, its online visibility didn’t reflect its reputation. Search engines and sponsors couldn’t easily discover or verify information about the club. No Dedicated Platform for Media & Achievements The academy’s extensive photo and video content—showcasing training sessions, victories, and player success stories—was not organized or displayed professionally. No Scalable System for Content Management There was no admin dashboard for managing blogs, galleries, or event updates. Every content update required backend or developer intervention, slowing down operations.